By Samachar Vishesh News
Chandigarh 29th
July:- In line with its vision to transform
the way India sells, Amazon today launched products by the Ludhiana-based,
Trident Limited, the flagship company of Trident Group on its global
marketplace Amazon.com, bringing its wide range of offerings to consumers
worldwide as a part of Amazon’s Global Selling Program. By partnering with
Amazon, Trident Group can now sell to millions of potential global customers
who value not only the high-quality products but are also conscious of the
environmental impact of their consumption.
Trident Group is one of the leading
suppliers of Home Textiles products globally and is well known in the
international market, for its textile and paper business. Headquartered in
Ludhiana, Punjab with its manufacturing facilities located in Barnala, Punjab
and Budni, Madhya Pradesh, Trident Group is led by the dynamic Founder and
Chairman, Rajinder Gupta, a
Padma Shree awardee and Vice Chairman of the Punjab State Planning Board for
the Government of Punjab.
Speaking on the launch, Founder Chairman, Rajinder Gupta said
that we are delighted to partner with
Amazon’s Global Selling Program and make our “Made in India” products
accessible to customers worldwide on its global platform. He added that our
determination and perseverance has helped us catapult Trident into becoming a
frontrunner in home textiles. With this launch, we hope to expand our reach
digitally and make our products, made with the most sustainable practices, the
preferred choice in home textiles.
Gopal
Pillai, Vice President, Seller Services, Amazon India, said
that through the Amazon Global Selling
Program, Indian exporters can not only showcase their product range on our 12
international marketplaces, but also embark on a successful and profitable
e-commerce journey that adds global scale to their business and expands market
reach. He further said that we want to grow the program further to bring more
and more Indian brands and MSMEs on board to unleash the potential of ‘Make in
India’ initiative, by enabling e-commerce exports and providing global customer
access. We are confident that our partnership with Trident Group will boost
their business even further and mark the beginning of a new chapter in their
journey. We are glad to have them on board and we will work with them to expand
to multiple countries through the Global Selling Program.
Talking about the launch, Vijay Inder Singla, Minister of State,
PWD and Education, Govt. of Punjab said that it is a matter of pride for us to have one of
very own ‘Made in India’ brand being launched in different international
marketplaces. As one of the leading ecommerce players in India, Amazon’s global
experience of over 25 years will bring greater recognition for ‘Trident’
amongst global customers. We fully support them in their endeavours.
Trident Group products are
differentiated not only by the quality of textiles and attention to global
standards, but also in their sustainable production, a cornerstone of the
company's practices. The products are developed from agri-residue, organic
yarn, and managing non-utilized resources through green manufacturing
practices. Trident Group has won several awards from Confederation of Indian Industry,
Confederation of Indian Textile Industry (CITI),Society of Energy Engineers and
Managers (SEEM), Bureau of
Energy Efficiency, Government of India
and Indian Paper Manufacturers
Association (IPMA)for their effective energy and water management.
Amazon unveiled its Global Selling
Program in India in May 2015 to provide transformative opportunities for Indian
sellers to grow and scale through e-commerce exports. Clocking $1 billion
dollar in cumulative exports till now, Amazon’s Global Selling program is
expected to generate $5 billion in cumulative export sales by 2023 for Indian
exporters enrolled in this program. Currently, over 50,000 Indian
manufacturers, traders and brands use this platform to sell over 140M products
across 12Amazon international marketplaces worldwide such as Amazon.com, Amazon.co.uk,
etc. Through the program, Amazon provides the most comprehensive suite of
services to sellers of all sizes and scale to enable them to sell across the
globe. With the Global Selling program, Amazon is contributing to government’s
vision on exports, and encouraging ‘Made in India’ products go global.
Through its various spike sale events
across the world, Amazon also provides a lucrative platform for Indian sellers
to engage with global audiences. Whether it’s Prime Day, Black Friday, or Cyber
Monday, Amazon enables thousands of sellers to delight global customers with a
wide selection, greater value and a reliable and trustworthy shopping
experience.
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