By Samachar Vishesh
News
Chandigarh 02nd
March:- Usha International, one of India’s
leading consumer durables brand has launched the new Racer Chrome Fans strengthening
its existing Usha Racer Fan’s range. Unveiled by Usha Brand Ambassador &
India's first Formula One Driver, Narain
Karthikeyan, the Racer Chrome Fan boasts of
features like ultra hi-speed, great air delivery, high performance, and
attractive looks, making it a compelling buy for consumers who want to move
beyond the regular.
The company also announced launching
of 12 models further augmenting the already robust portfolio, ahead of the
fans’ season. Designed for comfort, the latest range is packed with best-in-class
features that offer cutting-edge technology and high air delivery. This
is in line with Usha International’s commitment to constantly
innovate and create products as per the evolving needs of the consumers.
Unveiling the Racer Chrome fan, Narain
Karthikeyan interacted with the channel partners and high performing employees
of the company and took them for an enthralling drive experience in the racing
car, at Madras Motor Race Track.
Speaking at the launch event, Rohit Mathur, President, Electric Fans
and Pumps, Usha International said
that innovation, technological advancement and offering unique features to
consumers has been at the core of our product philosophy. Attuned to the growing
consumer needs, we will continue to delight our consumers with feature rich and
unique products in the future too. We have identified South as one of the key
potential growth markets in India and have been receiving a great response from
the region.
Commenting on the launch, Usha
Brand Ambassador & India's first Formula One driver, Narain Karthikeyan, said that he is delighted to be associated with Usha, one
of India’s most loved and trusted brands. After the successful launch of Usha
Racer Fans in 2019, they have now come up with Usha Racer Chrome Fans. The new
range of the Racer Chrome Fans brings to his mind the thrill of me speeding on
the track, the excitement, and the accompanying adrenaline rush. The Racer fans
define the qualities of ultra-high speed, offering high performance technology,
yet with a competitive tag.
Available in 5 SKUs (4 colors) the Racer Chrome Fan comes with
chrome ring and trims that enhance the looks. The fan can operate at low
voltage, has ultra-high speed of 400RPM and the higher air delivery of 210CMM
in the segment. Available at stores across India, the Racer Chrome fan comes
with two years of warranty and is priced at INR 1850.
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