By Samachar Vishesh News
Chandigarh 11th
September:- Samsung Electronics
today announced the opening
of the world’s largest mobile experience centre
in Bengaluru, India’s tech capital. The iconic Opera House on Brigade Road,
which will be home to the Company’s largest mobile experience centre,
has been renovated and restored to a magnificent piece of
architecture. Samsung Opera House will bring together technology, lifestyle and
innovation to offer people unique experiences.
In a
first of its kind in the country, Samsung Opera House will showcase differentiated
product experiences, built around Samsung’s philosophy of
#DiscoverTomorrowToday. These experiences revolve around transformative
technologies such as Virtual Reality (VR), Artificial Intelligence (AI) and
Internet of Things (IoT), which Samsung is pioneering globally.
Samsung
Opera House will be a must-do destination for the city's millennials looking
for exciting tech-enabled experiences and entertainment. One will be able to
enjoy VR experiences such as the 4D Sway Chair or the Whiplash Pulsar 4D chair
that makes 360 degrees three-dimensional movements. One can slip into the role
of a fighter pilot doing extreme aircraft stunts, or experience a space
battle, or a roller coaster ride.
For
those who enjoy the thrills of kayaking or rowing, a not-to-be-missed VR
experience is awaiting them. Fitness enthusiasts can cycle through scenic
Europe, racing alongside a friend.
Consumers
can also pre-book the Centre's home theatre zone for watching movies and shows
with their families.
Samsung
Opera House is aimed at becoming the innovations, lifestyle, entertainment and
culture hub of Bengaluru with events being organized around fitness,
photography, gaming, music, movies, food, stand-up comedy, technology and
startups at the sprawling plaza area, round the year.
A
recent survey in the city commissioned by Samsung, showed that a majority of
residents of Bengaluru (81%) said they have had at least one ‘game changer’
idea, which could transform India’s work or leisure life, but one out of three
does not know of a place in the city where they can network with like-minded
people and mentors, and nurture their ideas.
HC
Hong, President & CEO, Samsung SouthWest Asia, said that today's consumers, especially
millennials, seek unique experiences. They want to interact with the brand,
touch, feel and create. This is what Samsung Opera House is about. We have
curated never seen before experiences that will excite people of all age groups
alike. Opera House will also organize workshops, activities and events,
bringing together Samsung’s innovations with people’s passions. We are proud of
the transformation that this place has seen.
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