By Samachar Vishesh News
Chandigarh 24th Jan, 2020:- Marking its entry into the premium
hatchback segment, Tata Motors today launched – the Altroz. The Altroz will be
available in five trim levels across all Tata Motors authorized dealerships at
an introductory price starting from INR 5.29 lakhs for the petrol
version and INR 6.99 lakhs for the diesel version.
The Altroz is the first vehicle developed on the new ALFA
architecture and the second vehicle showing the Impact 2.0 design language.
With its striking design, bouquet of industry-first features and the most
recent achievement of Global NCAP 5-star rating, it has set the GOLD Standard
in Safety, Design, Driving Dynamics, Technology and Customer Delight. All set
to entice customers, Altroz will come with 6 different factory-fitted
customizable options.
According to Vivek
Srivatsa, Head-Marketing, Passenger Vehicle
Business Unit, Tata Motors, said that we are delighted to announce the launch
of our premium hatchback–The Altroz. The Altroz is already a product that we
are proud of as it is the second Tata as well as Indian car, to have received a
5-star Global NCAP rating. It is a landmark product and is a true
representative of the Gold Standard in Safety, Design, Technology, Driving
Dynamics and Customer Delight. We are confident that this product will not only
deliver the best driving experience to our customers, but also set new
benchmarks as we set foot into the premium hatchback segment.
The Altroz sets the Gold Standard in safety with its 5 Star Global
NCAP rating. The car comes with best-in-class safety features such as Advanced
ALFA Architecture, ABS, EBD & CSC as standard and Dual Airbags. This
comprehensive safety system along with the energy absorbing ALFA architecture
ensures that the occupants of the Tata Altroz are recipients of world-class
safety.
Based on the Impact 2.0 design philosophy, the Altroz’s futuristic
design consists of modern, intelligent and tastefully crafted interiors. The 90
degree opening doors ensure that there is enough space for passengers to get in
and out of the vehicle. The laser cut alloy wheels and premium black piano
finish on the interiors result in an unmatched road presence and help the
customer arrive in style.
Equipped with a 17.78 cm touchscreen Harman infotainment and class
leading acoustics, the Altroz also comes with Voice command recognition, Apple
Car Play, Android Auto and the Turn-by-Turn feature, ensuring a seamless
experience.
With its powerful petrol and diesel engines along with a
fine-tuned suspension, the Altroz truly gives the customer a dynamic driving
experience. The Cruise Control feature along with multidrive modes ensure
comfortable driving in the city and on the highway.
The flat rear floor, rear AC vents, cabin space and 24 utility
spaces ensure that the driving experience is convenient and comfortable.
Spacious interiors along with a wearable key fob result in a hassle free
experience for the customer.
To know more about the new range or to book a test drive,
customers can visit ‘cars.tatamotors.com’ or follow social handles
across Twitter - https://twitter.com/
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